What is Hood?
Hood is an online boutique created for moms who value quality, comfort, and sustainability in every stage of motherhood. We offer organic, beautifully designed maternity, nursing, and toddler clothing that supports both you and your little ones. Whether you’re pregnant, postpartum, or chasing after a toddler, Hood provides the perfect pieces that balance style with the well-being of your family. Designed for moms who care about what they wear and how it’s made, Hood is here to embrace you on your motherhood journey.
Hi! I'm Emma
I created Hood with an idea that started as a joke when I was pregnant with my first son in 2021. I was fed up with trying to find quality maternity clothes and the frustration continued postpartum trying to find nursing clothes that fit my life.
Our Promise
We are committed to offering you high-quality, natural materials that are safe, comfortable, and breathable. Our focus is on fabrics that are better for your skin and baby, so you can trust that we always prioritize purity and comfort without compromise.
Our sourced products will never have more than 5% synthetic fabrics - even then, it’s only used for necessities like a zipper or elastic waistband.